I led the development of a comprehensive 360-degree campaign for Dermalogica's top sellers, PreCleanse and Special Cleansing Gel. Our goal was to educate consumers on product usage, highlight benefits, and differentiate them in the market. Through visually compelling content and targeted messaging across various channels, we effectively communicated the products' effectiveness and positioned them as essential skin care solutions. This campaign reinforced Dermalogica's leadership in skin care while empowering consumers to achieve healthier skin.
Collaborated with: Carrie Seely | Director: Hanna Hillier